The LVMH Watch Week roared into Milan with its hallmark fusion of heritage and high-tech, spotlighting the unparalleled craftsmanship of luxury timepieces under the LVMH umbrella. This premier horology gathering unites visionary Maisons to reveal collections that blend motorsport legacy with contemporary flair, captivating collectors worldwide. Among the stars of the show are the TAG Heuer new releases, which honor the brand’s racing roots while introducing groundbreaking mechanisms and refined aesthetics. Set against the event’s vibrant energy, these unveilings from TAG Heuer reaffirm its status as a pillar of LVMH watches, where precision meets unyielding performance.
TAG Heuer and LVMH: A Legacy of Precision and Power
Founded in 1860 by Edouard Heuer in the Swiss watchmaking heartland of Saint-Imier, TAG Heuer quickly earned acclaim for its chronographs designed to capture split-second accuracy on the racetrack. The brand’s breakthrough came with innovations like the oscillating pinion in 1887, setting the stage for its motorsport dominance. By the mid-20th century, TAG Heuer was timing Formula 1 races and crafting durable tools for adventurers, embodying a philosophy of “timepieces for the bold.” In 1999, LVMH acquired TAG Heuer, infusing the maison with global resources that amplified its innovative spirit without compromising its independent edge. Under LVMH’s stewardship, TAG Heuer expanded its footprint, forging deeper ties with elite sports like F1 and Monaco’s Grand Prix while elevating its design ethos. Today, as a cornerstone of LVMH watches, TAG Heuer thrives on this synergy, delivering timepieces that fuse cutting-edge engineering with timeless appeal. At LVMH Watch Week 2026, the TAG Heuer new releases continue this storied tradition, blending heritage dials with in-house calibers that push the boundaries of everyday luxury.
Let’s Explore the TAG Heuer New Releases at LVMH Watch Week 2026:
TAG Heuer Carrera Split-Seconds Chronograph

Reference Number: CDD2180.FT8120
Debuting as a pinnacle of mechanical artistry at LVMH Watch Week, the TAG Heuer Carrera Split-Seconds Chronograph redefines rattrapante mastery in a sleek titanium package. This piece from TAG Heuer’s new releases pays homage to the brand’s chronograph heritage, introducing the in-house movement for seamless dual-time tracking. The transparent sapphire on the front and back unveils the movement’s intricate bridges adorned with a checkered-flag motif, evoking the thrill of the racetrack. Housed in lightweight titanium with a double sapphire glassbox caseback, it offers a floating illusion of the mechanics below, making it a collector’s dream of strength and subtlety.
Features of the TAG Heuer Carrera Split-Seconds Chronograph, reference number CDD2180.FT8120:
- Case: 42 mm, titanium. water resistance up to 30 m.
- Dial: Transparent sapphire.
- Movement: Automatic manufacture, 65-hour power reserve.
- Strap: Black rubber and leather.
- Functions: Hours, minutes, seconds; chronograph with 1/10-second, 30-minute, and 12-hour counters; split-seconds complication.
The TAG Heuer Carrera Split-Seconds Chronograph, reference number CDD2180.FT8120 price is available on request.
TAG Heuer Carrera Chronograph

Channeling the pulse of motorsport at this LVMH Watch Week, the TAG Heuer Carrera Chronograph arrives in a versatile steel case, available in captivating black, circular-brushed dial with a subtle red outline. The watch leverages the in-house calibre, marking a bold evolution in the Carrera line. The tricompax layout shines with “azurage” sub-counters and red-lacquered hands. A timeless tribute to racing heritage, this chronograph fuses heritage with high-performance horology for the discerning enthusiast.
Features of the TAG Heuer Carrera Chronograph, reference number CBS2114.BA0053:
- Case: 41 mm steel, water resistance up to 100 m.
- Dial: Circular-brushed black
- Movement: Automatic, 80-hour power reserve
- Strap: Steel bracelet
- Functions: Hours, minutes, seconds; chronograph with 1/4-second, 30-minute, and 12-hour counters.
The TAG Heuer Carrera Chronograph, reference number CBS2114.BA0053 price is available on request.
This collection of TAG Heuer Carrera Chronographs also feature two more variants in the TAG Heuer Carrera Chronograph lineup, in green and blue.

Each colorway, vibrant green for contemporary edge and deep blue for versatile poise, captures TAG Heuer’s racing DNA, blending heritage precision with modern readability. The three timepieces stand out among LVMH watches for their column-wheel chronograph action and bi-directional winding, ensuring reliability on every lap of life.
TAG Heuer Carrera Chronograph Seafarer

Reference Number: CBS2016.EB0430
Sailing into LVMH Watch Week 2026 with nautical flair, the TAG Heuer Carrera Chronograph Seafarer revives the maison’s seafaring legacy in a robust steel frame. This standout from TAG Heuer new releases integrates the innovative movement, featuring a tide indicator at 9 o’clock activated by a dedicated push-button for regatta-ready timing. The beige opalin dial draws from historic Seafarer models, accented in teal and yellow for a fresh maritime vibe. The watch sports a steel bracelet while a complementary textile strap comes along. Paired with a complimentary textile strap in blue stitching, it bridges ocean adventure and urban elegance, showcasing TAG Heuer’s prowess in complication integration amid the LVMH watches showcase. This timepiece not only tracks tides but also captures the rhythmic pulse of the sea, making it a versatile companion for explorers and city dwellers alike.
Features of the TAG Heuer Carrera Chronograph Seafarer, reference number CBS2016.EB0430:
- Case: 42 mm steel, water resistance up to 100 m.
- Dial: Azurage beige opalin.
- Movement: Automatic, 80-hour power reserve.
- Strap: Steel bracelet; additional blue-stitched textile strap.
- Functions: Hours, minutes, seconds, date; chronograph with 1/4-second, 15-minute, and 12-hour counters; tide indicator.
The TAG Heuer Carrera Chronograph Seafarer, reference number CBS2016.EB0430 price is available on request.
TAG Heuer Carrera Day-Date

Reference Numbers: WDA2150.BA0043
Rounding out the TAG Heuer new releases at LVMH Watch Week 2026, the TAG Heuer Carrera Day-Date offers everyday sophistication with sunray-brushed dials in champagne. The beautiful timepiece gleams with a rose gold-capped bezel, powered by the Calibre TH31-02 for seamless day-date tracking at 3 o’clock. Rhodium-plated hands and the engraved Victory Wreath caseback evoke triumphant heritage, while the H-shaped bracelet ensures effortless wear. A timeless tribute to refined luxury, this day-date fuses heritage with high-performance horology for the discerning enthusiast, delivering power that keeps pace with the most demanding schedules.
Features of the TAG Heuer Carrera Day-Date, reference number WDA2150.BA0043:
- Case: 41 mm steel, water resistance up to 100 m.
- Dial: Sunray-brushed champagne.
- Movement: Automatic, 80-hour power reserve.
- Strap: Steel bracelet.
- Functions: Hours, minutes, seconds; day and date display.
The TAG Heuer Carrera Day-Date, reference number WDA2150.BA0043 price is available on request.
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