At the heart of Chopard’s identity as a Swiss watch and jewellery miason, beats a pulsating rhythm of liberation, sustainability, and playful artistry. These emotions, embraced through generations of the Scheufele lineage, are a direct result of their emphasis on strong family ethics – not only being kind to Mother Nature but also to the hands who mine gold, and the artisans behind Chopard’s masterpieces of haute joaillerie. Their unwavering allegiance to 100% ethical gold sourcing since 2013, 100% renewable electricity use at Swiss facilities since 2010, and fleets of in-house sustainability committees badged them as a vantage point for the industry in the affairs of sustainable watchmaking.
Women of Chopard, follow their hearts – their indulgence in luxury jewellery exudes playfulness, embracing individuality, and a taste of delicate simple elegance. Each of Chopard’s iconic collections focuses on their core values of joy, freedom, and audaciousness, and are expressed by distinct visual identities.
Making diamonds twirl since 1967, ‘Dancing Diamonds’ is a signature Chopard feat, which graces their jewellery collections and watch dials. Suspended free-to-motion between two sapphire crystals, Chopard believes “diamonds are happier when they are free”. Another instantly recognizable Chopard silhouette designed for big-hearted women is the heart – Caroline Scheufele, Co-President, and Creative Director of Chopard, says “If Chopard were to be expressed as a shape, it’d be a heart”. And finally, the heart-shaped flower petals – which play a symbol of Chopard’s devotion towards nature and feminine elegance.
Take a look at the six novelties listed below, intended to tour you through the world of La Maison Chopard’s haute joaillerie and witness the beauty of each signature feat.
Chopard Happy Spirit Pendant
Little diamonds do great things – Be happy, be free with Chopard’s Happy Spirit Pendant. Delicately crafted out of 18-carat White and Rose Gold and embezzled with a true talisman of feminine luxury – La Maison Chopard’s 0.19-carat white diamond, this chain measures 45 cm long. The outer Rose Gold ring encompasses a smaller White Gold ring which does the same for an even smaller Rose Gold ring, creating an alluring aureate contrast, topped off with a pristine Chopard diamond at its base.
Chopard Happy Hearts Pendant
Chopard has a penchant for embracing floral motifs in their crafts, here’s a fine example. Expressing one of their signature feats, this corolla of five petals circles a dancing diamond, forming a delicate and exquisite note of feminine elegance. As part of their Happy Hearts catalogue, each red petal is crafted out of 18-carat Rose Gold while the white diamond it bears at its centre marks 0.05 carats. The chain measures 45 cm long. The contrast of the red petals and Rose Gold is absolutely divine, almost as if it’s a Romeo to Juliet.
Chopard Happy Hearts Earrings
Chopard has always been a ‘big-hearted’ luxe maison and their stellar track record of sustainable craftsmanship and use of ethical gold is proof of that. This piece stands as an intersection of the miason’s core values and their haute joaillerie signature – a dancing diamond. Their heart talisman is revered to unite bold women around the world, who follow their hearts, are creatively limitless, and embrace a splendid taste in luxury. Composed of 18-carat Rose Gold, the delicate dancing diamond atop measures 0.1 carat. Coupling this with the daring elegance of black makes it a winning combination.
Chopard Happy Diamonds Earrings
To finish off, we’ve chosen a Chopard icon as unique as it is playful and free – Happy Diamonds. The main attraction here is the gracious dancing diamond, which sits between two sapphire crystals yet has the propensity to move without restraints. With this rare freedom of motion, the diamond boasts a consistent sparkle – embracing its bedazzling beauty, unshackled, unlike the contemporary. Delicately carved out of 18-carat White Gold, the dancing diamond boasts a carat-cut of 0.1.
Chopard Happy Spirit Bracelet
Next, and our personal favourite, is the Happy Spirit Bracelet – which underpins Chopard’s cardinal values of Joie De Vivre and joy. The Happy Spirit was introduced to the world at the dawn of the 21st century – becoming an instant heartthrob for women who embrace simple elegance and stands as Chopard’s paean of freedom, effortless charm, and timeless beauty. The bracelet is largely carved out of 18-carat Rose Gold, contrasted by an 18-carat White Gold capsule which bears the 0.18-carat dancing diamond. On its opposite end, sits a bouquet of white diamonds.
Chopard Happy Hearts Bracelet
“If I were to link Chopard to a motif, it would be a Big Heat – because it has a whole family behind it” – Caroline Scheufele, Co-President, and Creative Director of Chopard.
Chopard lives and breathes generosity and kindness, and the piece we’ve handpicked is a perfect match between Chopard’s heart talisman and the maison’s iconic dancing diamonds. Strung together in 18-carat Rose Gold, each heart boasts an exquisite emerald green ‘Tiger’s Eye’ finish. Also, there’s a tinier heart-shaped dancing diamond comprising 0.05 carats.
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