Rolex has announced its latest novelties at Watches & Wonders 2025 in Geneva, Switzerland. With a catalogue of 8 new models, the launch of the all-new Land-Dweller with an integrated bracelet and honeycomb dial, proves to be an alchemy of form and function. Alongside this, the GMT-Master II bears a ceramic dial as a first in Rolex history, while the Oyster Perpetual and 1908 embrace nostalgia and pastel elegance. Themes of perpetual continuity, bold contrasts, and technical innovation reside at the core of the 2025 collection – with Rolex exploring its past to create icons of tomorrow. Read on for Rolex’s complete 2025 lineup.
Rolex Oyster Perpetual Land-Dweller
Dawning a new chapter for Rolex, the new Oyster Perpetual Land-Dweller encapsulates the maison’s numerous watchmaking achievements and its unwavering spirit of exploration and innovation. As the first-ever entirely new model since 2012’s Sky-Dweller, it symbolizes a major leap forward for Rolex – in form, function, and precision. Boasting a retro-inspired, angular case with a harmoniously integrated five-row, Jubilee bracelet. Inside, the most significant innovation is the calibre 7135’s Dynapulse Escapement – a revolutionary alternative to the traditional Swiss lever escapement which employs a transmission wheel that drives energy forward. With an extremely lightweight architecture, the Dynapulse escapement is virtually insensitive to magnetic fields and significantly more energy efficient. Inside the fluted bezel resides another signature feat, a honeycomb motif dial developed using a high-tech laser. The new Oyster Perpetual Land-Dweller is available in sizes of 36 millimetres and 40 millimetres, with options of a diamond-set or fluted bezel and case options of Oystersteel with white gold, Everose gold, and platinum.
Rolex Oyster Perpetual GMT-Master II
Continuity was the guiding compass for Rolex as their globetrotting icon – the Oyster Perpetual GMT-Master II goes green at Watches & Wonders 2025. This Destro model introduces Rolex’s first-ever ceramic dial in green, complementing its two-tone green and black Cerachrom bezel, allowing the wearer to transcend distances and timezones with a strikingly refreshing new hue. The new ceramic dial is cast from the same ceramic as the bezel insert, promising scratchproof elegance and resilience. The Triplock winding crown from the ‘70s, required special adjustments to the movement to be accommodated in its left-handed position. The middle case of this GMT-Master II is crafted from a solid block of 18-carat white gold and paired with an Oyster bracelet. The calibre 3285 winds automatic, delivers a 70-hour power reserve.
Rolex Oyster Perpetual – Fresh Dial Tones
The iconic Oyster Perpetual in sizes 28, 31, 34, 36 and 41 millimetres embraces a vibrant refresh of three new dial hues. Channelling the union of delicate pastel shades, vibrant lacquering and matte finishing, we see new options of lavender (available in 28, 31, 34 and 36 millimetres), pistachio and warm sandy beige. These new versions will be cast in Oystersteel cases, a Rolex signature from a family of alloys commonly employed in advanced-tech fields like aerospace and chemical industries. As a testament that the simplest things always win the race, the time-only dial boasts highly legible Chromalight finishing with long-lasting blue luminescence.
Rolex Perpetual 1908 – Timeless Geometrics
Rolex’s paean of traditional watchmaking, the Perpetual 1908 is pushed into a new chapter at Watches & Wonders 2025 with a subtle yet powerful reimagination. Cast in 18-carat yellow gold, the Perpetual 1908 boasts a seven-piece link ‘Settimo’ bracelet, creating a delicate play of geometrics and ergonomic comfort. Inside, the calibre 7140 is self-wound and employs a cut-out oscillating weight in yellow gold, and bridges adorned with Rolex Côtes de Genève decoration, offering a 66-hour power reserve. Bearing the lustre of gold, polished, and slightly domed, the bracelet is also equipped with Rolex’s signature Crownclasp technology.
Rolex Datejust – A Modern Milestone
Evoking the elegance of light passing into darkness as the last rays of sunlight pierce the nightly horizon, the new Oyster Perpetual Datejust 31 receives a new red ombré dial using PVD technology. Designed to capture fire at its centre and darkness at its edges, this chiaroscuro is further enhanced by sparkling diamonds set as hour indexes on its dial and strung across its bezel. This majestic expression of lightwork is contrasted by an 18-carat yellow gold case which houses the self-winding calibre 2236 – boasting a Paraflex shock absorber and 55-hour power reserve.
Exclusive Dials – Excellence, Boldly Reimagined
Same icons, new emotions. Rolex has reimagined the dials of the Oyster Perpetual Cosmograph Daytona, GMT-Master II and Sky-Dweller with precious metals, rare substances, and striking hues. In a stunning play of contrasts, the racetrack-born Cosmograph Daytona retains its sporty demeanour cased in 18-carat yellow gold along with a pinch of plush – in the form of a turquoise lacquer dial, contrasted by a black Cerachrom bezel. Next, the GMT-Master II appears to be reflecting the warm vibrancy of the sunrise it’s flying into. Cased in 18-carat Everose gold and a Cerachrom bezel, its dial is cast out of ‘iron-eye’ – a natural stone comprised of minerals like tiger’s eye, red jasper, and hematite. The Sky-Dweller, Rolex’s most complicated model combines two of the brace’s signature hues: an 18-carat yellow gold case and bracelet and a striking sunray-finish bright green dial.
Recent Posts
Recent Comments
Archives